Star-Lo Electric Inc

Stadium owners, universities, general contractors, businesses and homeowners throughout New Jersey all look to Star-Lo Electric Inc. for their electrical needs. The Whippany, N.J.-based electrical contractor serves customers regardless of their size or need. “We’ll do everything from the New Meadowlands Stadium to hanging a ceiling fan in someone’s home,” President and owner Joseph Stark says.

The company maintains a fleet of more than 70 trucks and other pieces of equipment available to work on jobs including data centers, alternative energy and large public sector projects. Star-Lo Electric’s capabilities include subcontracting as well as design/build and electrical maintenance services.

Joe Stark and his brother Ted founded the company in 1984 after working for their father Richard Lewis Stark’s small electrical and appliance business growing up. “I’ve been doing this since I was 12,” Joseph Stark says. “Working for my dad is how my brother and I got into working with our hands.”

Star-Lo has grown through its history to become one of its state’s largest electrical contractors, a status it maintained during the economic downturn. “The economy caused us to tighten our belts and watch gas and other expenses,” Stark says. “We’ve restructured our company to be more competitive in a struggling market.”

A `One-stop Shop’

Star-Lo Electric distinguishes itself in both its ability to perform fast-track projects as well as its full stock of electrical equipment.

“We pride ourselves on having the supplies to man any job at any time of day,” according to Stark. “With the amount of trucks we have on the roads, we are able to help our customers at all times … we’re a one-stop shop.”

The company’s vehicle fleet includes a Caterpillar bulldozer and backhoes, case trenchers, digger derricks, bucket trucks, dump trucks, rack body trucks, a saw-cutting box truck, skid steers, an emergency response unit, a crane truck and an excavator. Star-Lo also utilizes several forklifts and service trucks, as well as several mobile generator trailers that can be deployed to meet emergency needs at short notice.  “We are better equipped than our competition,” the company says.

In addition, Star-Lo has the ability to cut wire and pipe to meet customer specifications. The company’s warehouse contains more than a million feet of wire and a half-million feet of pipe and conduit.

The company’s staff of experienced project managers, office and shop personnel, estimators, foremen, and installers take great pride in their work. “I get in at 4 a.m. every morning, and my shop opens at 5 a.m.,” Stark says. “The last man doesn’t leave the shop until all field orders are taken care of for the next day. We love what we do, love our customers and love our business.”

Major Projects

Star-Lo last year completed work on the $1.6 billion New Meadowlands Stadium in East Rutherford, N.J., home to the New York Giants and New York Jets. The project included providing roughly 80 percent of the stadium’s field,  infrastructure and telecommunications cabling, Stark says.

The stadium opened last year after three years of work. Skanska USA of New Jersey was the construction manager.

Current major projects include part of the electrical work on the $140 million “The Heights” residence hall project at Montclair State University, the first public-private partnership project in the state of New Jersey. The construction manager on that project is Terminal Construction of Wood Ridge, N.J.

Other university projects in Star-Lo Electric’s portfolio include a residence hall at Rutgers University and Princeton University’s new state-of-the-art Frick Chemistry Lab, Data Center and Medical Center.

Most of Star-Lo’s recent projects have taken advantage of the company’s use of advanced software, including 3-D CAD and building information modeling (BIM) technology. The company has four full-time 3-D CAD operators on staff, Stark says.

Thinking Green

Many of Star-Lo’s recent projects, including the New Meadowlands Stadium, called for electrical systems that meet LEED specifications for energy use. The company addressed the need for “green” energy through the establishment of a sister company, Alternative Energy Solutions. The affiliate works exclusively on solar, wind, LED lighting and other renewable energy-related projects. Its projects include the installation of nearly 7,000 solar panels on a Staples warehouse in Secaucus, N.J., as well as solar arrays for several Newark-area schools.

Alternative Energy Solutions, along with sister company, StarKO Electric Services are also working with general contractor Hall Construction on installing LED lighting for the “Empty Sky” 9/11 memorial in Jersey City.  The  memorial, located across the Hudson River from Ground Zero, will be dedicated on the 10th anniversary of the Sept. 11 attacks later this year.

Valued Partners

Star-Lo purchases solar equipment, wiring, piping and other supplies from a number of electrical suppliers in New Jersey, and says it enjoys long-standing relationships with many major contractors.

Some of Star-Lo’s key partners include SimplexGrinnell, Cooper Electric Supply Co. and ILA Lighting.

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