ParkLane Homes says its dedication to the customer and a commitment to “building excellence in every detail” have allowed it to distinguish itself in the marketplace for more than 25 years. “From sel­ecting the very best locations to designing innovative homes for today’s lifestyles … this attention to detail is most evident in the more than 5,500 homes in over 90 communities we’ve built,”?it says.

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hrough independent surveys, Park­Lane Homes has determined that 90 percent of its homeowners would recommend the company to a friend or family member.         

Additionally, the company says, it is aware that more than 20 percent of its new home sales are the result of customer referral.             

ParkLane says this sort of reputation has made it one of the biggest and most-recognized residential developers in western Can­ada.

“The professionalism and friendliness of your staff has been incredible – thank you for making the purchase of our first home a positive experience,” homeowners Tom and Fran­coise Orr said in a letter to ParkLane.

“We are getting a great value for our investment, thanks to you.”

Based in Vancouver, British Columbia, Can­ada, ParkLane Homes says its dedication to the customer and a commitment to “building excellence in every detail” has allowed it to distinguish itself in the marketplace for more than 25 years. Add­itionally, the focus on customers and construction ex­cellence, it says, has resulted in Park­Lane being recognized with more than 250 provincial and nationwide aw­ards for building excellence, including the Best Builder in British Columbia and Canada awards.

“Our philosophy, that every detail matters, is evident in everything that we do,” the company says. “From selecting the very best locations, to designing innovative homes for today’s lifestyles, to delivering one of the best customer service programs in the industry. This attention to detail is most evident in the more than 5,500 homes in over 90 communities we’ve built since 1980. It’s our promise and one that continues to result in award-winning neighborhoods that offer exceptional value for years to come.”

One of the company’s most recent residential developments is Heritage Woods near Heritage Mountain in Port Moody, British Columbia.

This is a 300-acre master-planned and architecturally controlled community with a number of neighborhoods. When it is completely finished, Heritage Woods will have 1,300 homes among 100 acres of parks, walking trails, bike paths and other public spaces. Park­Lane says Heri­tage Woods has already won more than 30 awards of excellence, including being named the Best Resid­ential Development in British Columbia by the Canadian Homebuilders’ Assoc­iation.

Heritage Woods’ completed neighborhoods include:

Creekside – This neighborhood has 43 upscale three-and four-bedroom homes that back onto a natural forest and active creek. ParkLane says the use of varying exterior architectural styles provided customers with many choices and created streetscapes that are similar to an established neighborhood.

• n Forest Edge – With 49 single-family homes from 1,600 to 1,800 square feet, ParkLane says Forest Edge looks unique. Additionally, it notes, this affordable detached home concept was well re­ceived by homebuyers and sold out in just a few months.

• n Echo Ridge – This exclusive community, ParkLane says, is comprised of three- and four-bedroom duplex homes with “unparalleled panoramic views.” Echo Ridge features varying exterior architecture styles, which provide choices for buyers and create interesting streetscapes.

• n Mountain’s Edge – Alpine-inspired architecture is featured in this neighborhood of 184 ground-oriented, two-, three- and four-bedroom town homes. ParkLane says Mountain’s Edge was named the Best Townhome Development in British Columbia and was a finalist for the Best Residential Development in the province.

• n Adventure Ridge – ParkLane explains this is a neighborhood of 63 ground-oriented two- and three-bedroom townhomes featuring Whistler-inspired architecture and alpine character details. Adventure Ridge received an award

for the Best Townhouse Development in British Columbia and Canada; the Greater Vancouver Regional District also recognized it for Best Practices in Housing.

• n Aspenridge – This is an enclave of three- and four-bedroom single-family homes with Craftsman architecture. ParkLane notes the show home at Asp­enridge, the Blackcomb, was voted the Best Single Family Detached Home in Canada, in the category of homes that were 1,500 to 2,000 square feet.

• n Stoneridge – With many luxury three- and four-bedroom single-family homes, ParkLane says, Stoneridge is ideally situated to take advantage of the views available from this neighborhood. The show home at Stoneridge, the Stoneway, was a national finalist for the Best Home in Can­ada exceeding 2,200 square feet.

“Care and attention have gone into every detail to create a prestigious neigh­borhood in harmony with the environment,” ParkLane says of the Heritage Woods development.
 

“Homes are situated to take full ad­v­antage of the scenic mountainside loc­ation and spectacular views of the Fras­er Valley and Gulf Islands.”

‘Functional and Livable’
ParkLane says its commitment to quality in all aspects of its work is a big draw for potential homebuyers. It is the company’s philosophy, it says, that “every detail matters,” and it strives to make this evident in everything it does.  “We purchased a ParkLane home based on the knowledge that we were buying from a well-respected, customer-service-focused developer, and we have not been disappointed,” homeowners Brent and Tracy Mack said in a letter to the company. “Thank you for making our first home-buying experience one to re­member.”

The developer believes there are many reasons people purchase a ParkLane home. ParkLane says it excels in finding desired locations, helping customers create the right home for them and then customizing it, and providing a high level of customer care throughout the entire process.

ParkLane notes it is dedicated to selecting neighborhoods that are close to am­enities that are important to homeowners, such as schools, transportation, shopping and recreation. Additionally, it notes, Park­Lane plans its communities to control and carefully implement many de­tails to ensure its vision is met. Overall, the company says, it delivers “perfect locations” for its customers to live and grow. “The end-result,” ParkLane says, “is a well-planned, architecturally controlled community, in harmony with its environment that enhances our customers’ lives and retains its value for years to come.”

ParkLane wants its homebuyers to find the home that meets their needs, so it all­ows customers to work with its experien­ced in-house design team. The company says its designers create “ex­tremely functional and livable homes” that have won numerous awards. Add­itionally, Park­Lane notes, it has been named one of the Best Managed Com­panies in Can­ada, which has allowed it to draw in the best talent.

The company explains its dedication to customer care is backed up by the fact that it has won the Georgie award – aw­ards for excellence in homebuilding from the Canadian Home Builders’ Ass­ociation – for the Best Customer Ser­vice Program in British Columbia six times, which is unprecedented in the market.

ParkLane says its focus on customer care has many facets:

• Customers have 24/7 emergency service available to them.
• Each home is backed with a 10-year warranty as well as ParkLane’s one-year warranty.
• An independent research company polls ParkLane’s customers; the company makes improvements based on this feedback.
  
• Homebuyers are provided with a “Care of Your Home” manual, which explains every step in the home buying process.
• ParkLane is registered with the Home­owner Protection Office, which ensures its warranty meets or exceeds all mandated requirements.

“Many of our homeowners have bought multiple homes from us,” the company says. “We keep up-to-date on the latest homebuilding trends across North Amer­ica, which enables our innovative and functional designs to fit today’s lifestyles.

“Additionally, we are a recognized leader in product research and performance standards. This is what we stand for – building excellence into every detail. Our pricing is kept very competitive, which is a practice validated by our own proven track record of selling homes.”

ParkLane notes its quality is en­han­ced by its commitment to the environment. It promises to build homes that are environmentally sound and stable, using the latest, industry-approved eng­ineered materials, such as finger-jointed studs, drywall, OSB sheathing and insulation. The company explains its just-in-time policy with regard to the purchase of lumber avoids overstocking and unnecessary waste.

“We consciously recycle, practice waste management and minimize landfill use onsite,” the company says. “Trades are re­quired to take cardboard to designated recycling boxes on each site and, where possible, lumber and drywall scraps are sorted for appropriate recycling.

“Overall, our waste management program ensures the recycling of as many materials as poss­ible to minimize landfill space. Park­Lane innovates and is al­ways looking for new ways to contrib­ute to a better environment.”

Being a Good Neighbor
In addition to designing neighborhoods and building homes, ParkLane says it actively improves its communities in other ways. This includes working with local organizations and helping with area events. This past spring, the company was recognized for donating $25,000 tow­ard the construction of a recreation complex in Port Moody, British Colum­bia, which is where its Heritage Woods community is located.

ParkLane explains the original recreational campus was built in 1973 and has been undergoing construction work for the past three years to renovate and ex­pand the building into one multi-use modern facility. The new building, which opened in April, is call­ed the ParkLane Fitness Center and pro­vides Port Moody residents with two arenas, two gymnasiums, a curling center, running track, sauna and steam amenities, fitness center, dance studio, spinning studio, child play center and physiotherapy clinic.

The company says the 5,400-square-foot space has floor-to-ceiling windows on three sides and is equipped with state-of-the-art machines. For example, the facility’s treadmills feature individual iPod-compatible television screens. “We’re absolutely delighted to contrib­ute [to] the new recreation complex,” ParkLane said.

“We believe in giving back to the com­munities where we are active, and we’re happy to support Port Moody and be an important part of their eff­orts to make this city a terrific place to live and play.”

The company notes it also was a mem­­ber of the 2003 task force that provided input on the programming and funding of the new recreation complex.

Last year, ParkLane pledged $10,000 to the Eagle Ridge Hospital Foundation in British Columbia, which was used to purchase critical medical equipment.

Eagle Ridge, the company says, is the community hospital for the 200,000 residents of Coquitlam, Port Coquitlam, Port Moody, Anmore and Belcarra. Each year, 100,000 residents visit the hospital, and of those, 33,000 patients are in need of emergency care.
ParkLane explains the hospital’s surgeons perform more than 11,500 procedures in six operating theaters, including total hip and knee replacements, pacemaker insertions and cancer diagnosis and treatment.

The Eagle Ridge Found­ation purchases almost 70 percent of all critical medical eq­uipment for the hospital each year, and the hospital has no other source of funding for these needs.

“The relationship between ParkLane Homes and Eagle Ridge Hospital is long-standing,” Chairman of Eagle Ridge Peter Irving said in a statement.

“In response to a leadership gift from ParkLane Homes in the early days of the hospital, the hospital’s large meeting room was named the ParkLane Room to mark their support. Eagle Ridge is proud of the fact that our relationship with ParkLane Homes continues to this day.”

ParkLane’s Marketing Manager Curt Woodhall added, “It’s exciting to support some of the Eagle Ridge Hospital Found­ation’s initiatives to help meet the ever-changing needs of the community. We are committed to supporting and giving back to the communities that we are helping to create.”